SMS/Text Policy
SMS/Text Messaging Policy
Effective Date: January 1, 2025Last
Updated: December 21, 2025
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This SMS/Text Messaging Policy (“SMS Policy”) governs, defines, and controls the manner in which Rivvia Sales, LLC (“Rivvia,” “Company,” “we,” “us,” or “our”) collects, records, verifies, stores, uses, and manages consumer and applicant consent for text message communications; the methods by which Short Message Service (“SMS”) and Multimedia Messaging Service (“MMS”) messages are transmitted; the categories and purposes of messages that may be sent; the timing, frequency, and delivery standards applicable to such messages; the procedures for revocation of consent and opt-out requests; the handling, retention, and protection of data associated with SMS communications; and the Company’s compliance with all applicable federal, state, and local laws, regulations, and industry standards, including but not limited to the Telephone Consumer Protection Act (TCPA), Federal Communications Commission (FCC) rules, and Application-to-Person (A2P) 10DLC carrier requirements.
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This SMS Policy applies to all text-based communications sent by or on behalf of Rivvia Sales, LLC, whether such messages are transmitted via manual processes, automated dialing or messaging systems, artificial or prerecorded technologies, Application-to-Person (“A2P”) messaging platforms, short codes, long codes, or toll-free numbers, and whether delivered directly by Rivvia or indirectly through authorized third-party service providers, vendors, or technology partners acting on Rivvia’s behalf. This Policy governs SMS communications sent to prospective applicants, independent contractors, active participants, former participants, or other individuals who have provided a mobile telephone number and valid consent, and applies regardless of the device, carrier, messaging platform, or transmission method used.
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1. Purpose of SMS Messaging
Rivvia Sales, LLC utilizes Short Message Service (“SMS”) and Multimedia Messaging Service (“MMS”) messaging as a supplemental, optional, and convenience-based communications channel to deliver timely, relevant, and informational communications related to its recruiting, independent contractor onboarding, training, and ongoing operational services. SMS messaging is intended to improve responsiveness, reduce delays, and provide clear next-step guidance, but it is not the sole method of communication and is not required in order to access Rivvia services, apply for opportunities, or participate in any Rivvia program.
SMS communications are used strictly for informational, transactional, and operational purposes connected to an individual’s interaction with Rivvia Sales, LLC. Messages are designed to be reasonable in frequency, relevant to the recipient, and aligned with the context in which consent was provided.
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1.1 Permitted SMS Use Cases
SMS messaging may be used for purposes including, but not limited to, the following:
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Confirming receipt of applications, inquiries, or submitted information
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Providing recruiting information, opportunity overviews, and next steps
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Communicating onboarding requirements, documentation requests, and status updates
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Delivering training reminders, orientation notices, and program updates
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Providing scheduling confirmations, reminders, and logistical notices
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Responding to support inquiries or information requests initiated by the recipient
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Sending operational or administrative notifications related to participation with Rivvia
SMS messages are not used to replace legally required disclosures, contractual agreements, or formal documentation, and are not intended to pressure, mislead, or coerce recipients.
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1.2 Use of AI-Assisted Messaging and Automation
SMS communications may be sent by human representatives and/or AI-assisted virtual agents operating on behalf of Rivvia Sales, LLC. AI-assisted messaging may include the use of automated systems, virtual assistants, or artificial intelligence technologies to generate, route, or respond to SMS communications in an efficient and scalable manner.
Any AI-assisted or automated SMS communications are deployed and managed in a manner designed to comply with all applicable laws, regulations, and industry standards, including but not limited to the Telephone Consumer Protection Act (TCPA), Federal Communications Commission (FCC) rules, and A2P 10DLC carrier requirements. AI systems are used to support administrative, informational, and operational messaging functions and are not used to engage in deceptive practices or prohibited content categories.
Where AI-assisted systems are used:
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Messages are sent only to recipients who have provided valid consent or where otherwise permitted by law
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The sender identity is clearly disclosed as Rivvia Sales, LLC
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Opt-out and help instructions are consistently provided
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Messaging content remains within the scope of the stated program purpose
1.3 Human Oversight and Escalation
Rivvia maintains human oversight over its SMS and AI-assisted messaging systems. AI-generated or automated communications are subject to monitoring, quality controls, and operational safeguards designed to ensure accuracy, appropriateness, and compliance.
Where appropriate or required, SMS interactions may be reviewed, escalated, or handled by a human representative. AI-assisted messaging does not eliminate access to human support and is intended to complement, not replace, human involvement.
1.4 Voluntary Participation and Alternatives
Participation in SMS messaging is voluntary. Individuals are not required to consent to SMS communications as a condition of purchase, application, employment, or participation in Rivvia programs. Alternative communication methods, including email, web-based portals, or direct contact, remain available.
Recipients may opt out of SMS messaging at any time using the opt-out procedures described in this Policy. Opt-out requests are honored promptly and without penalty.
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1.5 Limitations and Boundaries
SMS messaging is used solely within the scope described in this Policy. Rivvia does not use SMS messaging for purposes unrelated to its business operations, does not engage in message blasting without context, and does not use SMS as a substitute for formal agreements, legal notices, or mandatory disclosures.
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2. Program Identification & Transparency
All SMS communications clearly identify the sender.
Program Name: Rivvia Sales Recruiting
Sender Identification May Include:
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Rivvia Sales
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Rivvia Sales Recruiting
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Rivvia
No messages are sent under misleading, masked, or deceptive sender identities.
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2. Program Identification & Transparency
All SMS and MMS communications sent by or on behalf of Rivvia Sales, LLC are transmitted in a manner designed to ensure clear identification, transparency, accountability, and recipient trust. Rivvia maintains strict controls to prevent confusion, deception, or misrepresentation regarding the origin, purpose, or sender of any text-based communication.
SMS messaging is conducted in accordance with applicable federal and state laws, A2P 10DLC carrier policies, and industry best practices for sender identification and transparency.
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2.1 Program Name and Purpose Alignment
All SMS communications are delivered under the following registered program name:
Rivvia Sales Recruiting
This program name accurately reflects the purpose of the messaging program and is used consistently across:
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Opt-in disclosures
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Website policies and notices
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Messaging content
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Carrier registrations and campaign submissions
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Third-party messaging platform configurations
Messages are sent only within the scope of this program and are not repurposed for unrelated communications.
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2.2 Sender Identification Standards
Each SMS message clearly identifies Rivvia Sales, LLC as the sender. Sender identification may include one or more of the following approved identifiers:
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Rivvia Sales
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Rivvia Sales Recruiting
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Rivvia
These identifiers are selected to ensure immediate recognition by recipients and alignment with the context in which consent was provided. Sender names are not abbreviated, altered, or substituted in a manner that could reasonably mislead recipients.
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2.3 Message-Level Transparency Requirements
Rivvia enforces message-level transparency by requiring that SMS communications:
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Clearly identify Rivvia as the sender within the message body
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Use consistent branding and terminology
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State or imply a clear and legitimate purpose related to recruiting or operational support
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Avoid ambiguous phrasing or misleading subject matter
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Align with the content described at the time of opt-in
Messages are not structured to disguise intent, induce confusion, or appear to originate from a different entity.
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2.4 Use of AI-Assisted Messaging and Automation Disclosure
SMS messages may be generated, routed, or responded to by AI-assisted virtual agents or automated messaging systems operating on behalf of Rivvia Sales, LLC. The use of such systems is disclosed in Rivvia’s policies and consent language and is limited to informational, administrative, and operational messaging purposes.
AI-assisted messaging:
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Is deployed in compliance with TCPA, FCC, and A2P 10DLC requirements
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Does not alter or obscure sender identity
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Does not simulate third-party or human identities in a deceptive manner
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Includes appropriate opt-out and help instructions
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Is subject to monitoring, controls, and human oversight
Recipients are not misled as to the source or nature of AI-assisted communications.
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2.5 Prohibition on Masking, Spoofing, or Deceptive Practices
Rivvia strictly prohibits:
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Masking or falsifying sender identities
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Spoofing phone numbers or sender IDs
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Using third-party brands, aliases, or names not clearly affiliated with Rivvia
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Any technical or procedural method intended to conceal the true origin of a message
All messages are sent using carrier-approved long codes, toll-free numbers, or other registered A2P messaging routes associated with Rivvia Sales, LLC and its approved campaigns.
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2.6 Number Management and Registration Controls
Rivvia maintains internal controls governing the provisioning, registration, and use of all messaging numbers, including:
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Registration of numbers with applicable carriers and platforms
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Assignment of numbers to specific approved campaigns
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Monitoring for misuse, anomalies, or unauthorized activity
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Immediate suspension or remediation of numbers that present compliance risk
Numbers are not reused, repurposed, or shared across unrelated programs.
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2.7 Third-Party Messaging Providers and Oversight
Rivvia may engage authorized third-party messaging platforms or service providers to transmit SMS messages. Such providers act solely as processors or delivery agents and are contractually required to:
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Adhere to Rivvia’s identification and transparency standards
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Comply with TCPA, FCC, and carrier policies
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Maintain appropriate data security controls
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Cooperate with audits, investigations, or compliance reviews
Use of third-party providers does not diminish Rivvia’s responsibility for compliance.
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2.8 Consistency Across Channels and Touchpoints
Rivvia ensures consistency in sender identification across:
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SMS messages
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Email communications
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Website disclosures
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Application forms and opt-in language
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Customer support interactions
This consistency is intended to reduce confusion, increase trust, and support informed participation.
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2.9 Consumer Recognition, Trust, and Accountability
Rivvia’s program identification and transparency practices are designed to allow recipients to:
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Easily recognize Rivvia as the sender
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Understand why they are receiving messages
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Exercise opt-out rights without confusion
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Contact Rivvia for assistance or clarification
Transparency is treated as a core compliance and consumer-protection principle.
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2.10 Audit Readiness and Compliance Monitoring
Rivvia maintains procedures to support audits and compliance reviews related to sender identification and transparency, including:
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Documentation of program names and sender identifiers
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Records of carrier registrations and approvals
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Monitoring of message content and delivery practices
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Internal reviews of AI-assisted and automated messaging
These measures are intended to ensure ongoing compliance and rapid remediation of any identified issues.
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3. Eligibility & Authorized Participation
Participation in Rivvia Sales, LLC’s SMS and MMS messaging program is strictly limited to individuals who meet all eligibility and authorization requirements set forth in this Policy. Rivvia maintains eligibility controls to ensure that SMS communications are directed only to appropriate recipients who have the legal authority and capacity to consent to receive text messages.
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3.1 Minimum Age Requirement
Participation in Rivvia’s SMS program is limited to individuals who are eighteen (18) years of age or older. By providing a mobile telephone number and consenting to receive SMS communications, the individual represents and warrants that they have reached the age of majority in their jurisdiction and are legally permitted to engage in communications related to recruiting, independent contractor opportunities, and business services.
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Rivvia does not knowingly initiate SMS communications with minors and maintains procedures designed to prevent messaging individuals under the age of eighteen.
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3.2 Authorized Subscriber or Customary User Requirement
SMS messages are sent only to mobile numbers provided by individuals who represent that they are either:
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The authorized subscriber of the mobile telephone number; or
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The customary user of the mobile telephone number with authority to consent to receive SMS messages at that number
Individuals must have control over and regular access to the mobile device associated with the number submitted. Rivvia does not knowingly send SMS messages to numbers where the recipient lacks authority, such as numbers belonging to third parties, family members, employers, or shared devices, unless lawful consent has been obtained from the authorized user.
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3.3 Legal Capacity to Provide Consent
Participation in Rivvia’s SMS program requires that the individual possess the legal capacity to provide valid consent under applicable law. By opting in, the individual represents that they:
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Are legally capable of entering into communications and providing consent
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Are not restricted or prohibited from doing so by law
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Are not acting on behalf of another individual without authorization
Rivvia does not accept consent from individuals who lack legal capacity, including those subject to guardianship or similar legal limitations, unless valid authorization is provided.
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3.4 Representations and Warranties by Participants
By opting in to receive SMS communications, participants represent and warrant that:
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The mobile number provided is accurate and current
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They have authority to consent to SMS communications at that number
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They will promptly update Rivvia if the number changes or is reassigned
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They understand SMS participation is voluntary and may be revoked at any time
Providing false, misleading, or unauthorized information may result in suspension or termination of SMS communications.
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3.5 Reassigned Numbers and Number Validation
Rivvia employs commercially reasonable measures to reduce the risk of messaging reassigned or incorrect numbers, including internal controls, opt-out mechanisms, and monitoring for delivery errors or complaints.
If Rivvia becomes aware that a number has been reassigned or that consent is no longer valid, SMS communications to that number will be discontinued promptly.
3.6 AI-Assisted Messaging Safeguards Related to Eligibility
Where AI-assisted or automated messaging systems are used, such systems are configured to respect eligibility and authorization requirements, including:
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Sending messages only to numbers with documented consent
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Honoring age and authority representations provided at opt-in
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Enforcing opt-out and suppression lists
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Preventing continued messaging where consent is withdrawn or invalid
AI-assisted messaging does not override eligibility restrictions or consent controls.
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3.7 No Knowing Messaging to Unauthorized Recipients
Rivvia Sales, LLC does not knowingly send SMS messages to:
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Minors
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Individuals who lack authority over the mobile number provided
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Numbers obtained without valid consent
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Numbers on internal do-not-text or suppression lists
If Rivvia receives notice or has reason to believe that a number is associated with an ineligible or unauthorized recipient, messaging will cease.
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3.8 Ongoing Eligibility Monitoring
Eligibility is not a one-time determination. Rivvia reserves the right to:
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Reconfirm eligibility and authorization
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Suspend or terminate SMS communications where eligibility is unclear
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Require re-consent where circumstances change
These measures are intended to maintain ongoing compliance and protect recipient rights.
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4. Consent Standards (Express Consent)
Rivvia Sales, LLC requires express consent prior to initiating any SMS or MMS communications, except where otherwise expressly permitted by applicable law, such as when responding directly to a user-initiated inquiry that reasonably requires an SMS reply. Consent is obtained in a manner designed to be clear, informed, voluntary, and verifiable, and is documented to demonstrate compliance with the Telephone Consumer Protection Act (TCPA), Federal Communications Commission (FCC) rules, and A2P 10DLC carrier requirements.
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No SMS messages are sent without a lawful basis for contact, and consent is never implied from silence, inactivity, or the mere submission of contact information without an accompanying disclosure.
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4.1 Definition of Express Consent
For purposes of this Policy, “express consent” means a clear and affirmative action by an individual authorizing Rivvia Sales, LLC to send SMS messages to a specific mobile telephone number. Express consent must be knowingly given, must relate to the identified SMS program, and must not be obtained through deceptive or misleading practices.
Express consent may be provided in written, electronic, or verbal form, provided such consent complies with applicable legal and carrier requirements and is properly documented.
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4.2 Acceptable Methods of Obtaining Consent
Rivvia Sales, LLC may obtain express consent through one or more of the following methods:
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Website or digital application forms that include a clear, conspicuous, and unchecked opt-in checkbox accompanied by an appropriate SMS disclosure
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Electronic acknowledgments, including digital signatures, click-through agreements, or similar electronic actions
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Written consent, including signed documents or written acknowledgments
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Verbal consent, where legally permitted, provided that such consent is clearly obtained, accurately recorded, and documented
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User-initiated contact, where an individual initiates a request or inquiry and an SMS response is reasonably necessary to fulfill or respond to that request
Consent obtained through any method must be specific to SMS communications and may not be bundled with unrelated consents in a manner that obscures the nature of the authorization.
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4.3 Required Consent Disclosures
All SMS consent disclosures presented by Rivvia Sales, LLC are designed to be clear and conspicuous and to ensure that individuals understand what they are agreeing to. At a minimum, all consent disclosures include the following elements:
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The identity of the sender as Rivvia Sales, LLC
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A general description of the purpose of SMS communications (e.g., recruiting, onboarding, training, operational updates)
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A statement that message frequency may vary
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A statement that message and data rates may apply
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A clear statement that consent is not a condition of purchase, employment, application, or participation
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Instructions to reply STOP to opt out of SMS communications
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Instructions to reply HELP for assistance
Disclosures are presented in proximity to the consent mechanism and are not hidden, minimized, or obscured.
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4.4 Voluntary Nature of Consent
Consent to receive SMS messages from Rivvia Sales, LLC is entirely voluntary. Individuals are not required to consent to SMS communications in order to:
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Apply for opportunities
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Participate in recruiting or onboarding processes
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Access information or services
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Engage with Rivvia in other communication channels
Refusal or withdrawal of consent does not result in retaliation, denial of services, or adverse treatment.
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4.5 Documentation and Recordkeeping
Rivvia maintains records sufficient to demonstrate valid consent, including:
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The date and time consent was obtained
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The method of consent (e.g., web form, verbal, written)
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The mobile number to which consent applies
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The disclosure language presented at the time of consent
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System or metadata records (such as IP address or form source), where available
These records are retained in accordance with legal, contractual, and carrier requirements and are used solely for compliance and audit purposes.
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4.6 AI-Assisted Messaging and Consent Enforcement
Where AI-assisted or automated messaging systems are used, such systems are configured to enforce consent requirements by:
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Sending SMS messages only to numbers with documented express consent or lawful exception
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Respecting the scope and purpose of the consent provided
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Preventing messaging where consent is withdrawn, expired, or invalid
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Automatically honoring opt-out and suppression lists
AI-assisted systems do not override consent controls and are subject to human oversight and compliance monitoring.
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4.7 Withdrawal and Revocation of Consent
Individuals may withdraw consent at any time using the opt-out procedures described in this Policy. Revocation of consent applies prospectively and does not affect the lawfulness of SMS messages sent prior to revocation.
Once consent is withdrawn, Rivvia ceases SMS communications to the affected number unless and until valid consent is re-established.
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4.8 No Sale or Transfer of Consent
Consent obtained by Rivvia Sales, LLC is specific to Rivvia and its SMS program. Consent is not sold, transferred, shared, or assigned to third parties for their independent use.
5. Opt-Out, Revocation of Consent & Preference Management
Rivvia Sales, LLC provides clear, simple, and effective mechanisms for individuals to revoke consent and opt out of SMS and MMS communications at any time. Opt-out rights are honored promptly, without charge, and without requiring explanation or additional steps beyond those described in this Policy.
Revocation of consent applies prospectively and does not affect the lawfulness of messages sent prior to the opt-out request.
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5.1 Opt-Out Methods
Recipients may opt out of Rivvia’s SMS messaging program at any time using any of the following methods:
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Replying STOP to any SMS message
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Using other recognized opt-out keywords supported by carriers (e.g., STOPALL, UNSUBSCRIBE, CANCEL, END)
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Submitting an opt-out request through Rivvia’s website or support channels
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Contacting Rivvia directly via email or other published contact methods
Rivvia does not require recipients to provide a reason for opting out.
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5.2 Opt-Out Processing & Timing
Opt-out requests are processed promptly and in accordance with applicable law and carrier requirements. Upon receipt of an opt-out request:
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The recipient’s number is placed on Rivvia’s internal Do-Not-Text (DNT) and suppression lists
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SMS messaging to that number is terminated
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The opt-out status is enforced across all systems, platforms, and campaigns
Rivvia makes commercially reasonable efforts to process opt-outs in near real-time and no later than the timeframe required by law.
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5.3 Opt-Out Confirmation Message
After a valid opt-out request is received, Rivvia may send one (1) final confirmation message acknowledging the opt-out. This confirmation message:
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Confirms that SMS communications have been stopped
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Does not contain promotional content
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Does not attempt to persuade the recipient to re-subscribe
No further SMS messages are sent unless the recipient subsequently provides valid re-consent.
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5.4 Effect of Opt-Out
Once an opt-out request is processed:
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Rivvia ceases all non-exempt SMS communications to the affected number
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The opt-out applies to all SMS programs operated by Rivvia unless otherwise specified
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The recipient remains opted out unless and until valid express consent is re-established
Opt-out does not affect other forms of communication (e.g., email) unless separately requested.
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5.5 AI-Assisted Messaging and Opt-Out Enforcement
Where AI-assisted or automated messaging systems are used, such systems are configured to:
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Immediately honor opt-out requests
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Prevent further SMS transmissions to opted-out numbers
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Enforce suppression lists across all messaging workflows
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Prevent accidental or unauthorized re-messaging
AI systems do not override opt-out requests and are subject to human oversight and compliance monitoring.
5.6 Re-Consent After Opt-Out
If a recipient who has opted out later wishes to resume SMS communications, Rivvia requires new, express consent that meets the standards described in Section 4 of this Policy.
Re-consent must:
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Be affirmative and voluntary
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Include all required disclosures
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Be properly documented
Previously opted-out numbers are not reactivated without valid re-consent.
5.7 Error Handling & Misdelivery
If Rivvia becomes aware of SMS messages sent in error to an opted-out number due to technical failure or system error, Rivvia will:
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Immediately suspend messaging to the affected number
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Investigate and remediate the root cause
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Update systems and controls to prevent recurrence
Rivvia maintains internal processes to detect and address opt-out compliance issues.
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5.8 Preference Management
Where applicable, Rivvia may allow recipients to manage preferences related to SMS communications, such as:
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Message categories
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Frequency or timing preferences
Preference management does not override opt-out rights and does not limit a recipient’s ability to fully revoke consent.
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5.9 No Charge or Penalty for Opt-Out
Rivvia does not impose any fee, penalty, or adverse consequence for opting out of SMS communications. Opt-out is honored without discrimination or retaliation.
5.10 Recordkeeping & Audit Support
Rivvia maintains records of opt-out requests, including:
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Date and time of opt-out
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Method of opt-out
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Confirmation messaging, if sent
These records are retained to demonstrate compliance with TCPA, FCC, and carrier requirements and may be used in audits or investigations.
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6. Message Frequency, Timing & Delivery Controls
Rivvia Sales, LLC implements structured controls governing the frequency, timing, pacing, and delivery of SMS and MMS communications to ensure messages are reasonable, relevant, non-intrusive, and compliant with applicable legal and carrier requirements. These controls apply to messages sent by human representatives and AI-assisted or automated messaging systems.
6.1 Message Frequency Standards
Message frequency varies based on the recipient’s interaction with Rivvia and the stage of engagement, such as recruiting, onboarding, training, or operational support. Rivvia limits SMS communications to those reasonably necessary to fulfill legitimate business purposes.
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Some recipients may receive only one or a small number of messages
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Others may receive periodic messages during active onboarding or engagement
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Frequency may temporarily increase in response to user-initiated actions
Rivvia does not engage in excessive, repetitive, or harassing SMS messaging practices.
6.2 Contextual Relevance and Triggered Messaging
Messages are sent in response to defined events or interactions, including:
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Submission of an application or inquiry
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Request for information or assistance
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Progression through onboarding or training steps
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Scheduling or logistical needs
SMS messages are not sent arbitrarily or without a contextual basis related to the recipient’s interaction with Rivvia.
6.3 Timing and Quiet Hours Compliance
Rivvia makes commercially reasonable efforts to deliver SMS messages during appropriate hours and to comply with applicable federal and state contact-time restrictions, including quiet-hour requirements where applicable.
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Messages are generally sent during daytime or early evening hours based on the recipient’s local time zone
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Systems are configured to avoid early-morning or late-night messaging where restricted by law
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Timing controls may vary based on system configuration and recipient activity
Rivvia does not intentionally send SMS messages during prohibited time windows.
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6.4 Time Zone Management
Where available, Rivvia’s systems account for recipient time zones to ensure messages are delivered at appropriate local times. If time-zone data is unavailable, reasonable assumptions are used to minimize disruption.
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6.5 AI-Assisted Messaging and Timing Controls
AI-assisted and automated messaging systems are configured to adhere to Rivvia’s frequency and timing standards by:
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Enforcing message-rate limits
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Respecting quiet-hour restrictions
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Suppressing messages outside approved delivery windows
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Preventing rapid or duplicative messaging
AI systems do not override frequency or timing restrictions and operate under human oversight.
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6.6 Throttling, Rate Limiting & Safeguards
Rivvia employs technical safeguards to manage message volume and pacing, including:
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Rate-limiting controls to prevent message flooding
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Throttling mechanisms to manage spikes in outbound messages
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Monitoring for unusual delivery patterns
These safeguards reduce the risk of carrier filtering, consumer complaints, or system errors.
6.7 Pausing or Suspending Messaging
Rivvia reserves the right to pause or suspend SMS messaging to individual recipients or across programs in response to:
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Opt-out or revocation of consent
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Compliance concerns or legal changes
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Technical issues or carrier feedback
Suspensions are implemented promptly to maintain compliance and message integrity.
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6.8 Delivery Failures and Retries
SMS delivery is subject to carrier availability and network conditions. In the event of delivery failure:
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Messages may be retried in a reasonable manner
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Repeated failures may result in message suppression
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Failed delivery does not override opt-out or consent controls
Rivvia does not repeatedly attempt delivery in a manner that could be considered abusive.
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6.9 No Guaranteed Delivery
SMS messaging is a best-effort communication channel. Rivvia does not guarantee message delivery or receipt and is not responsible for carrier delays, blocking, or filtering.
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6.10 Monitoring, Review & Continuous Improvement
Rivvia monitors SMS messaging practices to ensure compliance with frequency and timing standards and may adjust controls as necessary based on:
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Legal or regulatory updates
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Carrier guidance or enforcement actions
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Consumer feedback or complaint trends
7. HELP, Customer Support & Assistance
Rivvia Sales, LLC provides accessible, transparent, and responsive support mechanisms to ensure recipients of SMS and MMS communications can obtain assistance, clarification, or additional information regarding the SMS program, their consent status, or Rivvia’s services at any time. Support is available through automated and human-assisted channels and is designed to comply with applicable legal and carrier requirements.
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7.1 HELP Keyword Functionality
Recipients may request assistance at any time by replying:
HELP
Upon receipt of a HELP request, Rivvia’s systems may generate an automated response that includes, as appropriate:
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Identification of Rivvia Sales, LLC as the sender
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A brief description of the SMS program
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Instructions on how to opt out of SMS communications
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Contact information for additional support
HELP responses are informational only and do not contain promotional or marketing content.
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7.2 Automated and AI-Assisted Support Responses
HELP responses and certain support-related SMS interactions may be generated or assisted by AI-driven or automated messaging systems operating on behalf of Rivvia Sales, LLC. Such systems are configured to:
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Provide accurate and consistent information
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Respect consent, opt-out, and suppression rules
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Avoid misleading or deceptive language
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Escalate issues where automation is insufficient
AI-assisted support is intended to provide timely assistance while maintaining compliance and transparency.
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7.3 Human Support and Escalation
Rivvia maintains human support channels for recipients who require additional assistance beyond automated responses. Where appropriate or requested, support inquiries may be reviewed or handled by a human representative.
Human escalation may occur when:
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A recipient requests clarification not addressed by automated responses
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A complaint or dispute is raised
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Technical issues or consent questions arise
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Legal or compliance-related concerns are identified
AI-assisted systems do not prevent access to human support and are designed to route complex issues appropriately.
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7.4 Available Support Channels
Recipients may contact Rivvia Sales, LLC for support through the following channels:
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SMS HELP keyword
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Email: support@rivviasales.com
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Website: https://www.rivviasales.com
Support inquiries are addressed in a commercially reasonable timeframe based on the nature and complexity of the request.
7.5 Scope of Support
Support services may include assistance with:
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Understanding the SMS program and its purpose
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Confirming consent or opt-out status
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Resolving delivery or messaging issues
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Updating contact information
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Providing guidance on alternative communication methods
Support interactions do not obligate recipients to continue SMS participation.
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7.6 Complaint Handling and Resolution
Rivvia takes consumer complaints seriously and maintains procedures to review, investigate, and resolve complaints related to SMS messaging. Complaints may be escalated internally and may result in:
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Suspension or termination of SMS communications
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System or process adjustments
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Additional compliance review
Where required, Rivvia cooperates with carriers, aggregators, or regulators in the resolution of complaints.
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7.7 Recordkeeping and Audit Support
Rivvia maintains records of HELP requests and support interactions, including:
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Date and time of request
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Method of request
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Nature of inquiry
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Resolution steps taken
Records are retained to support compliance audits, investigations, or regulatory inquiries.
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7.8 No Cost for Assistance
Rivvia does not charge fees for assistance or support related to SMS communications. Standard message and data rates imposed by wireless carriers may apply.
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8. Message & Data Rates; Costs and Charges
Rivvia Sales, LLC does not charge a fee to participate in its SMS or MMS messaging program. However, recipients acknowledge and agree that standard message and data rates may apply based on their individual wireless carrier, service plan, and device configuration.
This disclosure is provided to ensure transparency and informed consent and applies to all SMS and MMS communications sent by or on behalf of Rivvia Sales, LLC.
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8.1 Carrier-Imposed Charges
Any costs associated with receiving or sending SMS or MMS messages are determined solely by the recipient’s wireless carrier and service plan. Such charges may include, without limitation:
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Per-message fees
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Data usage charges
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Charges related to MMS messages or attachments
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Roaming or international messaging fees
Rivvia Sales, LLC does not control, set, waive, or reimburse carrier-imposed charges.
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8.2 No Purchase or Participation Fees
Rivvia does not require recipients to pay any fee to opt in to, participate in, or opt out of SMS messaging. Participation in SMS communications is voluntary and is not conditioned on any payment, purchase, or financial obligation to Rivvia.
​
8.3 AI-Assisted Messaging and Cost Neutrality
The use of AI-assisted or automated messaging systems by Rivvia does not increase or alter the charges imposed by wireless carriers. Any carrier-imposed charges apply equally to messages sent by human representatives and those sent using automated or AI-assisted systems.
​
8.4 Recipient Responsibility for Charges
Recipients are solely responsible for any charges incurred as a result of SMS or MMS communications, including charges related to replying to messages (such as STOP or HELP). Rivvia is not responsible for costs incurred due to the recipient’s service plan, carrier policies, or device settings.
8.5 Billing Disputes and Carrier Inquiries
Questions or disputes regarding SMS or MMS charges should be directed to the recipient’s wireless carrier. Rivvia does not have access to carrier billing systems and cannot resolve carrier billing disputes on behalf of recipients.
​
8.6 Transparency in Disclosures
The disclosure that “message and data rates may apply” is included in:
-
Opt-in consent language
-
This SMS Policy
-
Other applicable notices or disclosures
This consistent disclosure is intended to ensure recipients understand potential costs before consenting to receive SMS messages.
​
8.7 No Premium Messaging
Rivvia does not operate premium-rate SMS programs and does not send messages that result in premium charges beyond standard carrier rates.
​
9. Carrier Disclaimer, Delivery Limitations & Network Dependencies
SMS and MMS message delivery is subject to the technical capabilities, policies, and operational conditions of wireless carriers and mobile networks. Rivvia Sales, LLC does not control and cannot guarantee the delivery, timing, or receipt of any SMS or MMS message sent to or from a mobile device.
This section is intended to clearly disclose carrier-related limitations and allocate responsibility appropriately
.
9.1 No Guarantee of Delivery or Timing
SMS and MMS messaging operates on a best-effort basis. Message delivery may be delayed, blocked, filtered, throttled, or fail entirely due to factors outside Rivvia’s control, including but not limited to:
-
Carrier network congestion
-
Network outages or maintenance
-
Device compatibility issues
-
Carrier spam-filtering or content review systems
-
Message volume controls or rate limits
-
Geographic or roaming restrictions
Rivvia makes no representation or warranty that any message will be delivered, received, or read within a specific timeframe or at all.
​
9.2 Carrier Filtering, Blocking & Throttling
Wireless carriers may apply automated or manual filtering, blocking, or throttling to SMS messages based on their internal policies, content analysis, traffic patterns, or compliance assessments. Such actions may occur even where Rivvia has obtained valid consent and complies with applicable laws.
Rivvia is not responsible for carrier decisions to filter, block, delay, or restrict message delivery.
​
9.3 No Carrier Endorsement or Liability
Wireless carriers are not liable for delayed, undelivered, misdirected, or blocked messages. Participation in Rivvia’s SMS program does not imply endorsement, sponsorship, or approval by any wireless carrier.
Carriers do not review or approve Rivvia’s message content and are not responsible for the substance of any SMS communication.
​
9.4 Device, Plan & Technical Limitations
Message delivery and functionality may be affected by:
-
Mobile device type, operating system, or settings
-
SMS/MMS capability of the device
-
Data connectivity or service interruptions
-
User-configured message blocking or filtering
Recipients are responsible for ensuring their devices and service plans support SMS and MMS messaging.
​
9.5 AI-Assisted Messaging & Carrier Controls
The use of AI-assisted or automated messaging systems by Rivvia does not bypass or override carrier controls. All messages—whether sent by human representatives or AI-assisted systems—are subject to the same carrier policies, filtering mechanisms, and delivery limitations.
​
9.6 Retry Logic & Delivery Attempts
In the event of message delivery failure, Rivvia may attempt to retry delivery in a reasonable and compliant manner. Repeated failures may result in suppression of messaging to avoid excessive attempts or carrier penalties.
​
Delivery retries do not override opt-out requests, consent revocation, or suppression lists.
​
9.7 International, Roaming & Cross-Border Limitations
SMS delivery may be limited or unavailable when recipients are:
-
Using international numbers
-
Roaming outside their home carrier’s network
-
Subject to cross-border messaging restrictions
Rivvia does not guarantee international or roaming SMS delivery.
​
9.8 No Reliance on SMS for Critical Communications
SMS messaging should not be relied upon as the sole or guaranteed method for receiving time-sensitive, legally required, or critical communications. Rivvia may use alternative communication methods where appropriate.
​
9.9 Cooperation With Carrier Inquiries
Rivvia cooperates with wireless carriers, aggregators, and messaging providers in connection with investigations, audits, or inquiries related to SMS delivery, compliance, or consumer complaints, consistent with applicable law.
​
10. Privacy, Data Handling & Security (SMS-Specific)
Rivvia Sales, LLC is committed to protecting the privacy, integrity, and security of personal information used in connection with its SMS and MMS messaging program. This section governs Rivvia’s collection, use, storage, protection, and disclosure of data specifically associated with SMS communications and operates in conjunction with Rivvia’s broader Privacy Policy.
​
10.1 Categories of Information Collected for SMS Communications
In connection with SMS messaging, Rivvia may collect and process the following categories of information:
-
Mobile telephone number
-
Consent and opt-in records (including date, time, method, and disclosure language)
-
Message content and interaction history
-
Opt-out and preference records
-
Technical metadata (such as delivery status, timestamps, or platform identifiers)
-
Support or HELP request information
Rivvia limits data collection to what is reasonably necessary to operate and comply with its SMS program.
​
10.2 Purpose of Data Collection and Use
SMS-related data is collected and used solely for legitimate business and compliance purposes, including:
-
Sending authorized SMS and MMS communications
-
Verifying and enforcing consent and opt-out status
-
Providing support and responding to inquiries
-
Monitoring compliance with TCPA, FCC, and carrier rules
-
Investigating complaints, disputes, or delivery issues
-
Auditing, logging, and regulatory defense
SMS data is not used for unrelated purposes and is not exploited beyond the scope disclosed at the time of consent.
​
10.3 AI-Assisted Messaging and Data Use
Where AI-assisted or automated messaging systems are used, such systems may process SMS-related data solely to:
-
Generate or route authorized messages
-
Respond to HELP or support requests
-
Enforce consent, opt-out, and timing controls
-
Improve message accuracy and operational efficiency
AI systems do not independently determine consent, override opt-out requests, or repurpose data for unauthorized uses. AI-assisted processing remains subject to Rivvia’s data-handling rules, human oversight, and compliance safeguards.
​
10.4 Data Minimization and Retention
Rivvia applies data-minimization principles to SMS-related information and retains such data only for as long as reasonably necessary to:
-
Operate the SMS program
-
Demonstrate legal and regulatory compliance
-
Defend against claims or audits
Retention periods may be extended where required by law, contractual obligation, or ongoing dispute resolution.
​
10.5 Data Sharing and Disclosure Limitations
Rivvia does not sell, rent, lease, or trade SMS opt-in data or mobile telephone numbers.
SMS-related data may be shared only with:
-
Authorized service providers or messaging platforms acting on Rivvia’s behalf
-
Legal, regulatory, or enforcement authorities where required by law
-
Advisors or auditors for compliance or risk management purposes
All third parties are contractually required to maintain appropriate confidentiality, security, and compliance controls.
​
10.6 Security Measures
Rivvia implements commercially reasonable administrative, technical, and organizational safeguards designed to protect SMS-related data from unauthorized access, use, disclosure, alteration, or destruction, including:
-
Access controls and role-based permissions
-
Secure system configurations and vendor controls
-
Monitoring for unauthorized activity
-
Internal compliance reviews and audits
No system is completely secure, but Rivvia takes reasonable steps to mitigate risk and respond promptly to security concerns.
​
10.7 Breach Response and Incident Management
In the event of a suspected or confirmed security incident involving SMS-related data, Rivvia will:
-
Investigate and contain the incident
-
Take appropriate remedial actions
-
Comply with applicable notification obligations
-
Cooperate with carriers, regulators, or affected parties as required
Incident response is handled in accordance with Rivvia’s internal security and compliance procedures.
​
10.8 Consumer Rights and Requests
Individuals may have rights under applicable privacy laws to request access to, correction of, or deletion of certain personal information. Requests related to SMS-specific data may be submitted through Rivvia’s published contact channels.
Such requests are handled in accordance with applicable law and do not override Rivvia’s legal obligations to retain certain records for compliance or defense purposes.
​
10.9 Relationship to Privacy Policy
This Section applies specifically to SMS communications. For broader information regarding Rivvia’s data practices, including non-SMS data, individuals should review Rivvia’s Privacy Policy. In the event of a conflict, this SMS-specific section governs SMS-related practices.
​
10.10 No Waiver of Legal Protections
Nothing in this Policy limits Rivvia’s rights or obligations under applicable law, nor does it create additional rights beyond those provided by law.​​
​
11. Consent Recordkeeping, Audit Controls & Compliance Monitoring
Rivvia Sales, LLC maintains comprehensive recordkeeping, audit, and monitoring practices designed to document, verify, and demonstrate compliance with applicable SMS messaging laws, regulations, and carrier requirements. These practices are intended to ensure that all SMS communications are supported by valid consent, properly managed opt-outs, and enforceable compliance controls.
​
11.1 Consent Record Creation and Maintenance
For each mobile telephone number enrolled in Rivvia’s SMS program, Rivvia maintains records sufficient to demonstrate valid express consent. Such records may include, as applicable:
-
Mobile telephone number to which consent applies
-
Date and time consent was obtained
-
Method of consent (e.g., website form, electronic acknowledgment, written agreement, verbal consent)
-
Source of consent (URL, application form, campaign, or interaction)
-
Consent disclosure language presented at the time of opt-in
-
Evidence of affirmative action (e.g., checkbox selection, signature, recorded verbal consent)
-
System metadata (such as IP address, platform identifier, or session data), where available
Consent records are stored in Rivvia’s systems or in systems maintained by authorized service providers acting on Rivvia’s behalf.
​
11.2 Opt-Out and Revocation Recordkeeping
Rivvia maintains records documenting opt-out and consent revocation events, including:
-
Date and time of opt-out
-
Method of opt-out (e.g., STOP keyword, support request, written request)
-
Confirmation message status, if applicable
-
Suppression status and enforcement across systems
These records are used to ensure continued enforcement of opt-out requests and to demonstrate compliance in audits or disputes.
​
11.3 Retention Periods
Consent and opt-out records are retained for a period reasonably necessary to:
-
Operate and manage Rivvia’s SMS program
-
Demonstrate compliance with TCPA, FCC, and carrier rules
-
Defend against legal claims, complaints, or audits
Retention periods may be extended where required by law, contractual obligation, or pending investigation or litigation.
​
11.4 AI-Assisted Messaging and Record Integrity
Where AI-assisted or automated messaging systems are used, such systems are configured to:
-
Access only records associated with valid consent
-
Respect opt-out and suppression lists
-
Log messaging activity for audit purposes
-
Prevent alteration or deletion of consent records
AI-assisted systems do not create, modify, or invalidate consent records without appropriate authorization and oversight.
​
11.5 Internal Audits and Compliance Reviews
Rivvia conducts periodic internal reviews of its SMS messaging practices, which may include:
-
Verification of consent records
-
Sampling of opt-in and opt-out transactions
-
Review of message content and delivery logs
-
Validation of AI-assisted messaging controls
-
Review of third-party provider compliance
Findings from internal reviews may result in corrective actions, system updates, or policy revisions.
​
11.6 Third-Party Provider Oversight
Where Rivvia uses third-party messaging platforms, CRMs, or automation tools, such providers are contractually required to:
-
Maintain consent and opt-out records
-
Provide access to records upon request
-
Support audits, investigations, or compliance reviews
-
Implement security and compliance safeguards
Rivvia remains responsible for compliance regardless of third-party involvement.
​
11.7 Complaint Investigation and Regulatory Response
Rivvia maintains procedures for responding to:
-
Consumer complaints
-
Carrier inquiries
-
Aggregator audits
-
Regulatory or law enforcement requests
Responses may include review of consent records, message logs, system configurations, and policy documentation. Rivvia cooperates in good faith with lawful inquiries.
​
11.8 Evidence Preservation
Upon notice of a complaint, audit, or potential dispute, Rivvia may preserve relevant SMS-related records to prevent alteration or deletion and to support accurate review.
​
11.9 Continuous Monitoring and Improvement
Rivvia continuously monitors changes in laws, regulations, and carrier policies affecting SMS messaging and updates its systems, disclosures, and procedures accordingly.
​
11.10 No Waiver of Legal Rights
Nothing in this Section limits Rivvia’s legal rights or defenses under applicable law, nor does it create obligations beyond those required by law.
​
12. Prohibited Content, Restricted Uses & Program Safeguards
Rivvia Sales, LLC strictly limits the content, purpose, and use of its SMS and MMS messaging program to lawful, transparent, and compliant communications. SMS messaging is governed by internal controls designed to prevent misuse, abuse, deceptive practices, and violations of applicable laws, regulations, or carrier requirements.
​
Rivvia does not permit the use of its SMS program for any content or activity that is prohibited, restricted, or high-risk under A2P 10DLC carrier rules, TCPA, FCC regulations, or applicable state or federal law.
​
12.1 Prohibited Content Categories
Rivvia does not use SMS or MMS messaging to transmit, promote, or facilitate content involving, relating to, or referencing any of the following prohibited or restricted categories, including but not limited to:
-
Sexually explicit, pornographic, or adult content
-
Hate speech, harassment, threats, or discriminatory content
-
Alcohol, tobacco, vaping, cannabis, or controlled substances
-
Firearms, weapons, ammunition, or explosives
-
Gambling, betting, or games of chance
-
Fraudulent, deceptive, or misleading offers or representations
-
False claims regarding income, earnings, guarantees, or outcomes
-
Political messaging unrelated to Rivvia’s business operations
-
Unlawful, abusive, or malicious activities
SMS messaging is never used for content that carriers classify as SHAFT or other restricted categories.
​
12.2 Prohibited Messaging Practices
Rivvia strictly prohibits the following SMS practices:
-
Sending messages without valid express consent or lawful exception
-
Using misleading sender identities or spoofed numbers
-
Sending messages that obscure the identity or intent of the sender
-
Engaging in message blasting without contextual relevance
-
Attempting to bypass carrier filtering, throttling, or blocking
-
Re-messaging opted-out numbers without valid re-consent
-
Bundling SMS consent with unrelated consents in a deceptive manner
Any such practices are grounds for immediate suspension or termination of messaging activity.
​
12.3 Restricted Use of SMS Messaging
SMS messaging is restricted to purposes expressly disclosed at the time of opt-in and described in this Policy. Rivvia does not use SMS messaging for:
-
Third-party marketing or advertising
-
Lead resale, list brokering, or data monetization
-
Unrelated promotional campaigns
-
High-risk financial solicitations
-
Debt collection or credit-related communications
SMS communications are limited to Rivvia’s recruiting, onboarding, training, and operational support functions.
​
12.4 AI-Assisted Messaging Content Controls
Where AI-assisted or automated messaging systems are used, such systems are subject to strict content controls and safeguards, including:
-
Pre-defined message templates and intent boundaries
-
Monitoring to prevent generation of prohibited or misleading content
-
Suppression of unauthorized topics or categories
-
Human review and oversight mechanisms
AI systems are not permitted to generate content outside the approved scope of Rivvia’s SMS program and do not independently create offers, guarantees, or representations.
​
12.5 A2P 10DLC Campaign Registration & Compliance
​
CAMPAIGN REGISTRY INFORMATION
Rivvia Sales operates Application-to-Person (A2P) messaging campaigns
through registered 10-Digit Long Code (10DLC) phone numbers in full
compliance with The Campaign Registry (TCR), CTIA guidelines, and wireless
carrier requirements.
​
BRAND REGISTRATION:
Legal Entity: Rivvia Sales
Business Type: Private For-Profit Corporation
EIN: 39-3805783
Brand Registration Status: Standard Vetting
TCR Brand ID: Rivvia Sales
​
REGISTERED CAMPAIGNS:
Rivvia Sales operates the following registered 10DLC campaigns:
Campaign 1: Recruiting & Application Communications
- Use Case Category: Customer Care / Account Notifications
- Description: Job application status updates, interview scheduling,
recruiting outreach to individuals who have applied or expressed interest
- Message Examples: "Your Rivvia Sales application has been received.
Interview scheduled for [date]. Reply STOP to opt out."
- Throughput Tier: [Standard/Higher based on vetting]
- Message Volume Cap: Varies by carrier vetting tier
Campaign 2: Onboarding & Training
- Use Case Category: Customer Care
- Description: Onboarding instructions, training schedules, compliance
notifications for new representatives
- Message Examples: "Welcome to Rivvia! Your onboarding session is
scheduled for [date]. Login at [URL]. Reply HELP for support."
Campaign 3: Operational & Territory Updates
- Use Case Category: Customer Care / Delivery Notifications
- Description: Territory assignments, schedule changes, operational updates
for active representatives
- Message Examples: "Your territory assignment for [date] is ready.
View details at [URL]."
​
MESSAGING SERVICE PROVIDER:
Platform: Vonage, Twillio, and Ring Central
The messaging service provider operates as a Common Carrier Agent (CCA)
and complies with all carrier guidelines, TCR registration requirements,
and anti-spam filtering protocols.
THROUGHPUT & DELIVERY LIMITATIONS:
Message throughput (messages per second) varies based on:
- Campaign vetting tier and Trust Score
- Carrier-specific filtering and rate limits
- Network conditions and time of day
- Content type and historical sending patterns
Typical delivery rates:
- Standard Tier: 1-3 messages per second per campaign
- Higher Tier: Up to 60+ messages per second (for verified brands)
During high-volume periods, messages may be queued and delivered over
several minutes. Rivvia Sales cannot guarantee instantaneous delivery.
CARRIER FILTERING & MESSAGE BLOCKING:
Wireless carriers (AT&T, Verizon, T-Mobile, etc.) employ sophisticated
spam filtering and content analysis systems. Messages may be filtered,
delayed, or blocked if carriers determine content violates their
Acceptable Use Policies or resembles spam patterns.
​
Rivvia Sales maintains compliance with carrier content guidelines by:
- Avoiding prohibited content (phishing, fraud, illegal activities)
- Limiting URL shorteners and suspicious links
- Maintaining appropriate message-to-opt-out ratios
- Monitoring spam complaint rates
- Regularly reviewing message templates for compliance
BRAND TRUST SCORE & VETTING:
Rivvia Sales maintains a Brand Trust Score with The Campaign Registry based
on:
- Business verification and entity vetting
- Historical messaging behavior and complaint rates
- Compliance with industry standards
- Third-party reputation data
Our current vetting tier determines campaign throughput capabilities and
carrier treatment. We undergo periodic re-verification to maintain
compliance standing.
PROHIBITED CAMPAIGN ACTIVITIES:
The following activities are strictly prohibited and may result in campaign
suspension or termination:
- Sharing 10DLC numbers across unregistered campaigns
- Sending messages outside registered use cases
- Using personal/unregistered phone numbers for business messaging
- Pumping (artificially inflating message volume)
- Number recycling without proper vetting
- Evading carrier filters through content manipulation
CAMPAIGN MONITORING & UPDATES:
Rivvia Sales continuously monitors campaign performance metrics including:
- Delivery rates and carrier acceptance
- Opt-out and STOP rates
- Spam complaint rates
- Message latency and queue times
Campaigns are updated as needed to maintain compliance with evolving
carrier requirements and TCR guidelines.
​
AUDIT & TRANSPARENCY:
Upon request to support@rivviasales.com, individuals may inquire about:
- Which registered campaign their number is associated with
- Campaign registration details and use case categories
- Messaging service provider information
- Opt-out confirmation and consent records
​
12.6 Third-Party Content & Links
SMS messages do not contain unauthorized third-party content, links, or promotions. Any links included in SMS messages:
-
Relate directly to Rivvia’s services or platforms
-
Are consistent with the purpose disclosed at opt-in
-
Are not used to redirect recipients to unrelated or deceptive destinations
12.7 Monitoring, Enforcement & Remediation
Rivvia actively monitors SMS messaging practices and content for compliance. If prohibited content or misuse is identified, Rivvia may take corrective action, including:
-
Immediate suspension of messaging activity
-
Review and modification of message templates
-
Disabling AI-assisted systems or workflows
-
Retraining personnel or updating controls
-
Termination of third-party provider access
12.8 Consequences of Violation
Violations of this Section may result in:
-
Suspension or termination of SMS communications
-
Removal from Rivvia programs or platforms
-
Reporting to carriers, aggregators, or regulators where required
-
Legal or contractual remedies as permitted by law
12.9 Good-Faith Compliance Commitment
Rivvia’s prohibition and restriction framework is designed to reflect good-faith compliance with evolving legal and carrier standards. Rivvia updates its controls as necessary to remain aligned with regulatory and industry expectations.
​
13. Regulatory Cooperation, Enforcement & Legal Compliance
Rivvia Sales, LLC is committed to operating its SMS and MMS messaging program in full compliance with applicable federal, state, and local laws, regulations, and industry standards. Rivvia maintains policies, procedures, and internal controls designed to support lawful messaging practices and to facilitate cooperation with regulators, carriers, and enforcement authorities when required.
​
13.1 Applicable Laws and Regulatory Framework
Rivvia’s SMS messaging practices are designed to comply with, including but not limited to:
-
The Telephone Consumer Protection Act (TCPA)
-
Federal Communications Commission (FCC) rules and guidance
-
Applicable state telemarketing, consumer protection, and privacy laws
-
A2P 10DLC carrier policies and guidelines
-
Industry best practices governing consent, transparency, and consumer rights
Rivvia monitors changes in laws, regulations, and carrier requirements and updates its policies, disclosures, and systems as necessary to maintain compliance.
​
13.2 Cooperation With Carriers and Aggregators
Rivvia cooperates in good faith with wireless carriers, messaging aggregators, and platform providers in connection with:
-
Campaign registration and vetting
-
Compliance audits or reviews
-
Investigations of consumer complaints
-
Requests for clarification or remediation
Rivvia may provide documentation, records, or explanations reasonably necessary to demonstrate compliance, including consent records, policy documentation, message samples, and system controls.
​
13.3 Response to Regulatory or Law Enforcement Requests
Rivvia maintains procedures for responding to lawful requests, subpoenas, or inquiries from regulatory agencies, law enforcement authorities, or courts with jurisdiction. Responses are handled in a timely and appropriate manner and may include:
-
Preservation and production of relevant records
-
Review of consent and opt-out documentation
-
Cooperation with investigations consistent with applicable law
Rivvia does not voluntarily disclose personal information except as required or permitted by law.
​
13.4 Complaint Escalation and Remediation
If Rivvia receives notice of a regulatory complaint, carrier escalation, or enforcement concern related to SMS messaging, Rivvia may take one or more of the following actions:
-
Temporarily suspend affected messaging activity
-
Conduct an internal compliance review
-
Modify message content, workflows, or systems
-
Update disclosures, consent mechanisms, or controls
-
Retrain personnel or adjust AI-assisted systems
Remediation efforts are designed to promptly address concerns and prevent recurrence.
​
13.5 Enforcement Actions and Program Suspension
Rivvia reserves the right to suspend or terminate SMS messaging activity, in whole or in part, where continued operation presents legal, regulatory, or carrier risk. Suspension may occur without prior notice where necessary to protect compliance or consumer rights.
​
13.6 No Waiver of Rights or Defenses
Nothing in this Policy constitutes a waiver of Rivvia’s legal rights, defenses, or privileges under applicable law. Rivvia retains all rights to assert defenses, exemptions, or limitations available under the TCPA or other laws.
​
13.7 Good-Faith Compliance Commitment
Rivvia’s SMS program is operated with a good-faith commitment to lawful, ethical, and transparent communications. Policies and procedures are implemented not merely for formal compliance, but to respect consumer choice, privacy, and trust.
​
14. Policy Updates, Modifications & Change Management
Rivvia Sales, LLC reserves the right to modify, update, amend, or revise this SMS/Text Messaging Policy at any time to reflect changes in legal requirements, carrier rules, technology, business practices, or operational needs. This Section governs how such changes are managed, communicated, and enforced.
​
14.1 Right to Modify Policy
Rivvia may update this Policy without prior notice where permitted by law. Updates may be made in response to, including but not limited to:
-
Changes in federal, state, or local laws or regulations
-
Updates to TCPA, FCC, or court interpretations
-
Modifications to A2P 10DLC carrier policies or enforcement standards
-
Changes in Rivvia’s messaging practices, technology, or service providers
-
Operational or risk management considerations
14.2 Notice of Changes
When material changes are made to this Policy, Rivvia will update the “Effective Date” and/or “Last Updated” date at the top of the Policy. Continued participation in Rivvia’s SMS program after the effective date of an updated Policy constitutes acceptance of the revised terms, to the extent permitted by law.
Where required by law or carrier guidance, Rivvia may provide additional notice of material changes through reasonable means, which may include:
-
Website postings
-
Direct SMS notifications
-
Email communications
14.3 Impact on Existing Consent
Policy updates do not retroactively invalidate previously obtained consent. However, where a change materially affects the nature or scope of SMS communications, Rivvia may require renewed or supplemental consent before continuing SMS messaging.
Nothing in this Policy alters a recipient’s right to revoke consent at any time.
​
14.4 Internal Change Management Controls
Rivvia maintains internal procedures to manage policy changes, including:
-
Review by compliance or legal personnel where appropriate
-
Updates to consent disclosures, messaging templates, and system configurations
-
Coordination with third-party messaging providers
-
Documentation of changes and effective dates
These controls are intended to ensure that policy updates are implemented consistently and compliantly.
​
14.5 AI-Assisted Messaging Change Controls
Where AI-assisted or automated messaging systems are used, changes to messaging logic, workflows, or content boundaries are subject to review and testing prior to deployment to ensure continued compliance with this Policy and applicable law.
​
14.6 Severability
If any provision of this Policy is determined to be unlawful, invalid, or unenforceable, such provision shall be severed, and the remaining provisions shall remain in full force and effect.
​
14.7 No Waiver
Failure by Rivvia to enforce any provision of this Policy shall not be deemed a waiver of such provision or of the right to enforce it in the future.
​
15. Definitions
For purposes of this SMS/Text Messaging Policy, the following terms shall have the meanings set forth below. These definitions apply throughout this Policy and are intended to be interpreted consistently with applicable law, carrier requirements, and industry standards.
​
15.1 “SMS” or “Text Message”
“SMS” or “Text Message” refers to Short Message Service communications transmitted to or from a mobile telephone number, including text-only messages and, where applicable, Multimedia Messaging Service (“MMS”) messages that may contain images, links, or other media.
​
15.2 “MMS”
“MMS” refers to Multimedia Messaging Service communications that include media elements such as images, graphics, or links in addition to text and are delivered via mobile carrier networks.
​
15.3 “A2P” or “Application-to-Person”
“A2P” refers to text messages sent from an application, platform, or system to an individual recipient, as opposed to person-to-person (“P2P”) messaging. Rivvia’s SMS program operates as an A2P messaging program subject to carrier registration and compliance requirements.
​
15.4 “10DLC”
“10DLC” refers to 10-digit long code messaging used for A2P communications and regulated by U.S. wireless carriers, The Campaign Registry (TCR), and associated aggregators.
​
15.5 “Express Consent”
“Express Consent” means a clear, affirmative authorization provided by an individual allowing Rivvia Sales, LLC to send SMS or MMS messages to a specific mobile telephone number. Express consent must be knowingly given, documented, and obtained in accordance with the Telephone Consumer Protection Act (TCPA) and applicable carrier rules.
​
15.6 “Opt-In”
“Opt-In” refers to the act by which an individual provides express consent to receive SMS messages, typically through an affirmative action such as checking an unchecked box, signing a document, providing electronic acknowledgment, or verbally agreeing where permitted by law.
​
15.7 “Opt-Out” or “Revocation of Consent”
“Opt-Out” or “Revocation of Consent” means any action by which an individual withdraws consent to receive SMS communications, including but not limited to replying STOP, submitting a written request, or contacting support.
​
15.8 “Recipient”
“Recipient” means the individual who receives an SMS or MMS message at a mobile telephone number and who is either the authorized subscriber or customary user of that number.
​
15.9 “Authorized Subscriber”
“Authorized Subscriber” refers to the individual or entity that has entered into an agreement with a wireless carrier for mobile telephone service associated with a specific number.
​
15.10 “Customary User”
“Customary User” means an individual who regularly uses a mobile device or telephone number with the authorization of the subscriber and has authority to consent to receive SMS messages at that number.
​
15.11 “AI-Assisted Messaging” or “Automated Messaging”
“AI-Assisted Messaging” or “Automated Messaging” refers to SMS communications generated, routed, assisted, or responded to using automated systems, artificial intelligence, virtual assistants, or similar technologies operating on behalf of Rivvia Sales, LLC. Such systems are subject to consent, opt-out, and compliance controls and do not override human oversight.
​
15.12 “Human Oversight”
“Human Oversight” refers to the review, supervision, or intervention by authorized Rivvia personnel over SMS messaging systems, including AI-assisted workflows, to ensure compliance, accuracy, and appropriate handling of communications.
​
15.13 “Carrier”
“Carrier” refers to a wireless telecommunications provider that transmits SMS or MMS messages over its network, including mobile network operators and their affiliates.
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15.14 “Aggregator” or “Messaging Provider”
“Aggregator” or “Messaging Provider” refers to a third-party platform or service provider that facilitates the transmission of SMS or MMS messages between Rivvia and wireless carriers.
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15.15 “Suppression List” or “Do-Not-Text List”
“Suppression List” or “Do-Not-Text List” refers to an internal record of mobile numbers to which SMS messaging is prohibited due to opt-out, legal restriction, compliance concerns, or carrier requirements.
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15.16 “Policy”
“Policy” refers to this SMS/Text Messaging Policy, as amended or updated from time to time.
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15.17 “TCPA”
“TCPA” refers to the Telephone Consumer Protection Act, as amended, and any implementing regulations, interpretations, or guidance issued by the Federal Communications Commission or courts.
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15.18 “FCC”
“FCC” refers to the Federal Communications Commission, the U.S. regulatory agency responsible for administering and enforcing telecommunications laws and regulations.
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15.19 “Personal Information”
“Personal Information” refers to information that identifies, relates to, describes, or could reasonably be linked to an individual, including mobile telephone numbers and SMS interaction data.
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15.20 “Business Days”
“Business Days” refers to days other than Saturdays, Sundays, or U.S. federal holidays.
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15.21 “Applicable Law”
“Applicable Law” means all federal, state, and local laws, regulations, rules, and court decisions governing SMS messaging, privacy, consumer protection, and telecommunications.
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16. Policy Updates & Modifications
Rivvia Sales, LLC reserves the right, in its sole discretion, to update, amend, revise, or modify this SMS/Text Messaging Policy at any time to reflect changes in applicable laws, regulations, carrier requirements, business practices, technology, or operational needs. This Section governs how such updates are implemented, communicated, and applied.
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16.1 Authority to Update Policy
Rivvia may update this SMS Policy without prior notice where permitted by law. Policy updates may occur in response to, including but not limited to:
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Changes to the Telephone Consumer Protection Act (TCPA) or related regulations
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Updates or enforcement actions by the Federal Communications Commission (FCC)
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Modifications to A2P 10DLC carrier policies, guidelines, or vetting standards
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Court decisions or regulatory interpretations affecting SMS communications
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Changes in Rivvia’s messaging practices, technology, AI-assisted systems, or service providers
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Risk management, compliance, or operational considerations
16.2 Notice of Updates
When updates are made to this SMS Policy, Rivvia will revise the “Effective Date” and/or “Last Updated” date displayed at the top of the Policy. Updated versions of the Policy will be made available through Rivvia’s website or other reasonable means.
Where required by law or carrier guidance, Rivvia may provide additional notice of material changes through one or more of the following methods:
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Website postings or policy notices
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Direct SMS notifications
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Email communications or other reasonable channels
16.3 Effect of Continued Participation
To the extent permitted by law, continued participation in Rivvia’s SMS messaging program after the effective date of an updated Policy constitutes acknowledgment of and agreement to the revised Policy.
Recipients who do not agree to updated terms may revoke consent and opt out of SMS communications at any time using the opt-out procedures described in this Policy.
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16.4 Impact on Existing Consent
Policy updates do not retroactively invalidate previously obtained consent. However, if an update materially changes:
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The nature or scope of SMS communications
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The use of automation or AI-assisted messaging
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The categories or purposes of messages sent
Rivvia may require renewed or supplemental express consent before continuing SMS messaging, consistent with applicable law.
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Nothing in this Section limits a recipient’s right to revoke consent at any time.
16.5 Internal Change Management Controls
Rivvia maintains internal controls governing the implementation of policy updates, including:
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Review by compliance, legal, or risk personnel where appropriate
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Alignment of updated policies with opt-in disclosures, system logic, and messaging templates
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Coordination with third-party messaging platforms and service providers
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Documentation of policy versions, revision history, and effective dates
These controls are designed to ensure that updates are implemented consistently and in compliance with applicable requirements.
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16.6 AI-Assisted Messaging Change Oversight
Where AI-assisted or automated messaging systems are used, updates to this Policy may trigger corresponding reviews or updates to AI workflows, message logic, content boundaries, or enforcement controls to ensure continued compliance with the revised Policy.
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16.7 Severability
If any provision of this Policy is determined to be unlawful, invalid, or unenforceable, such provision shall be severed, and the remaining provisions shall remain in full force and effect.
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16.8 No Waiver
Rivvia’s failure to enforce any provision of this Policy shall not be deemed a waiver of that provision or of Rivvia’s right to enforce it in the future.
17. Contact Information, Notices & Communications
Rivvia Sales, LLC provides clear and accessible contact information to allow individuals to submit inquiries, requests, complaints, notices, or other communications related to this SMS/Text Messaging Policy or Rivvia’s SMS messaging practices. This Section governs how notices are provided by Rivvia and how recipients may contact Rivvia regarding SMS-related matters.
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17.1 Company Contact Information
All inquiries, requests, or notices regarding SMS messaging may be directed to:
Rivvia Sales, LLC
Email: support@rivviasales.com
Website: https://www.rivviasales.com
Rivvia maintains these contact channels to ensure recipients can obtain assistance, clarification, or resolution related to SMS communications.



